摘要： Customer segmentationOutput Variable Definition -> 输出变量定义New field: Level (output variable):• VIP: Top 20% of customers with the highest value.• NOT VIP: 80% of customers who remained with lowest value.1. VIP customerStep 1: Generate association rule model -> 建立关联规则模型tran.VIP<-rc[rc$Level== 阅读全文

摘要： Credit Card PurchasesData Set -> 数据集Data Download Link:card.csvThe number of records: 9999twenty-eight 28 Variables can be used for decision tree generation 28 Input Variable: Airlines ~ TravelStep 1: Read Data -> 读取数据# 读取数据并删除1-9列的数据集file.choose()rc<-read.csv("card.csv",header=T) 阅读全文